It seems that these days many webmasters are putting ads on their website to earn some money. A lot of them use Google AdSense, so I will focus on this particular program in this post. When it comes to AdSense, it is important to understand that you will not make the most money when someone sees your ads, but rather when someone clicks on them. The ratio of people clicking on your ads to the people seeing them is generally called click-through rate. So, if a webmaster puts ads on his blog he should focus on bringing attention to the ads, and blending them with the rest of the website in order to improve the click-through rate. That is because you can earn the same amount of money with a 10% click-through rate while having 100 visitors per day, as having a 1% click-through rate with 1000 visitors per day.
While AdSense can bring you a lot of money, there are also other things to consider. There are some people who are great at earning money online, they earn a lot of money these days, and there is no question about that. Those people often post on their websites how much they earned, and are not hesitant to spread the news of their success. There is nothing wrong with such approach, but let me give you some financial advice. Good times might not last forever, and I am not saying this to scare my readers, but to remind people of the truth. There are always better years and worse years. If we have an exceptionally good year, it does not mean we should spend all of our earned money. Save some money for the time where it will be harder to earn money, especially if you heavily depend on it. It is also a good idea to have income from different sources and not only from ads.